Senior Media Buyer

Job Summary

Focused on planning, negotiating, and optimizing Broadcast and Digital Media, the full-time Senior Media Buyer will manage national and local video negotiations, conduct ongoing media analysis, and maintain client communication and reporting responsibilities while working in a hybrid environment.

Key responsibilities:

• Negotiate spot and national buys in the scatter marketplace and develop media plans through analysis of qualitative data
• Construct post-buy analyses to evaluate actual delivery against campaign goals and maintain daily/weekly schedules
• Collaborate with media team members to align strategies with client marketing objectives and handle billing discrepancies

Required qualifications:

• Minimum of 3 years of broadcast media buying/planning experience for national and/or local clients
• Analytical skills in media planning and reporting preferred
• Proficiency in Excel, Word, and PowerPoint; knowledge of Strata, Core, TView, SQAD, Simmons, and Kantar is a plus
• Ability to interact effectively with upper-level management and clients
• Experience in managing multiple projects simultaneously and prioritizing workload to meet deadlines