Senior Media Planner

Job Summary

A company is looking for a Senior Media Planner.

Key Responsibilities

• Develop integrated media strategies that align with brand objectives across HCP and DTC audiences
• Oversee implementation of media plans, ensuring accuracy, compliance, and operational excellence
• Serve as a day-to-day client contact, providing proactive communication and strategic thought leadership

Required Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, or a related field
• 3-5 years of media planning experience within healthcare, pharmaceutical, or consumer health industries
• Strong understanding of HCP and consumer media strategies, including digital and social platforms
• Familiarity with healthcare media regulations and privacy-compliant data targeting
• Analytical mindset with proficiency in campaign management and reporting tools