Senior Media Strategist

Job Summary

A company is looking for a Senior Media Strategist to lead media strategy and optimize campaigns for growth.

Key Responsibilities

• Develop and implement multi-channel media strategies to drive measurable business outcomes
• Analyze campaign performance and utilize data to inform strategic direction and optimizations
• Collaborate with clients and internal teams to translate insights into actionable strategies and improve campaign effectiveness

Required Qualifications

• Bachelor's degree in Marketing, Data Science, or a related quantitative discipline; advanced degree preferred
• 4+ years of experience managing paid media across platforms such as Meta, TikTok, and Pinterest
• At least one current paid media certification (e.g., Meta Blueprint, TikTok Academy)
• Strong understanding of auction-based media buying and performance optimization strategies
• Familiarity with AI-powered marketing tools and proficiency in Microsoft Excel