Senior Medicare Marketing Advisor

Job Summary

A company is looking for a Senior Strategic Advisor, Medicare.

Key Responsibilities

• Develop and optimize multi-channel marketing strategies to drive engagement and sales of Medicare products
• Lead the creation and evaluation of complex marketing plans through cross-functional collaboration
• Utilize data and analytics to measure success and optimize marketing campaigns

Required Qualifications

• Bachelor's degree or advanced degree (where required)
• 5+ years of experience in a related field, or 7+ years of experience in lieu of a degree
• Significant background in developing integrated marketing strategies across traditional and digital media
• Experience with direct to consumer (B2C) marketing in Medicare offerings
• Familiarity with measuring campaign ROI and sales attribution is preferred