Senior Paid Media Manager

Job Summary

A company is looking for a Senior Paid Media Manager to drive results for a diverse portfolio of clients.

Key Responsibilities

• Manage and optimize paid media campaigns across multiple platforms, ensuring alignment with client goals and performance targets
• Design and analyze A/B tests to improve campaign performance and identify key success drivers
• Conduct audits of paid media accounts and contribute to the development of overall paid media strategies based on performance data

Required Qualifications

• 5-6 years of hands-on experience managing paid media campaigns across major platforms
• Proven track record of managing medium to large advertising budgets with strong ROI
• Deep understanding of paid media best practices and optimization techniques
• Experience in designing and implementing A/B testing strategies
• Proficiency in using analytics platforms and reporting tools