Senior Paid Media Manager

Job Summary

A company is looking for a Sr. Paid Media Manager to lead its paid acquisition strategy and drive revenue growth through various media channels.

Key Responsibilities

• Define and evolve the paid media strategy aligned to revenue targets and goals
• Own paid contribution to MQAs, SALs, pipeline, and revenue while optimizing performance
• Manage agency relationships, establish performance KPIs, and collaborate cross-functionally

Required Qualifications

• 5-8+ years of experience in performance or growth marketing with a proven track record
• Experience managing six- or seven-figure media budgets across various channels
• Deep understanding of demand generation and B2B sales cycles
• Proficiency in data modeling and analytics tools like Salesforce and Google Analytics
• Ability to communicate complex data insights effectively to executive leadership