Senior Paid Media Strategist

Job Summary

A company is looking for a Sr. Paid Media Strategist - SEM, PPC, Paid Social (WFH/Remote).

Key Responsibilities

• Manage and optimize paid media campaigns across Google, Bing, and various social platforms
• Develop and execute custom paid media strategies while cultivating client partnerships
• Report on campaign performance and collaborate with cross-functional teams to meet client goals

Required Qualifications

• Minimum of 4 years of experience with full funnel campaign strategies in Google Ads
• Minimum of 4 years of experience managing paid social campaigns across multiple platforms
• Experience with developing B2B lead generation strategies
• Proficiency in Google Tag Manager and data validation
• Advanced understanding of web analytics and attribution models