Senior Paid Media Strategist

Job Summary

A company is looking for a Senior Paid Advertising Strategist to manage and build its paid media practice.

Key Responsibilities

• Own end-to-end campaign management across various ad platforms for B2B SaaS clients
• Collaborate with SEO and content strategists to create integrated growth programs
• Define and document the paid media playbook and establish pricing recommendations

Required Qualifications

• 4-6+ years of hands-on paid media experience, including 2 years in B2B SaaS or lead generation
• 2+ years in an agency setting managing multiple client accounts
• Proficiency in Google Ads and LinkedIn Ads
• Experience managing monthly ad budgets of $50K-$200K+ with accountability for performance
• Strong command of campaign architecture, audience targeting, and conversion tracking