Senior Paid Search Specialist
Job Summary
To support pharmaceutical clients, the full-time Senior Paid Search Specialist will build, launch, and optimize paid search campaigns, ensuring compliance and performance while working remotely.
Key responsibilities
- Build and traffic paid search campaigns across Google Ads and Microsoft Advertising, applying SEM best practices and compliance requirements
- Monitor campaign performance daily, adjusting bids, budgets, and keywords to meet target KPIs while executing optimizations as directed
- Collaborate with cross-functional teams to ensure search activation aligns with broader media plans and maintain training documentation for consistent execution
Required qualifications
- 2+ years of paid search experience with hands-on proficiency in Google Ads and Microsoft Advertising
- Familiarity with pharmaceutical advertising regulations and experience in a regulated environment
- Strong Excel skills, including pivot tables and report building
- Experience with SEM tools such as SEMrush or AdThena is a plus
- Commitment to staying informed about industry trends and platform updates
Complete Job Description
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