Senior Paid Search Strategist

Job Summary

A company is looking for a Sr. Paid Search Strategist to manage multiple accounts and drive results in digital marketing.

Key Responsibilities

• Develop and implement paid search strategies across various client accounts
• Analyze campaign performance and provide recommendations for improvement
• Prepare and present search recommendations to clients based on data insights

Required Qualifications

• 5+ years of relevant digital agency experience, specifically with Google Ads and Bing
• 3+ years of experience with Google Tag Manager, including tagging and tracking
• 3+ years of experience with Google Analytics
• Experience managing paid social advertising and/or programmatic campaigns is a plus
• Ability to write engaging ad copy for diverse clients and industries