Senior Paid Social Copywriter

Job Summary

A company is looking for a Senior Paid Social Copywriter.

Key Responsibilities

• Own and optimize paid social copy across major platforms focusing on conversion and performance
• Lead direct response copy strategy and develop frameworks that drive measurable results
• Write and iterate on high volumes of ad copy variants based on performance data

Required Qualifications

• 5-6 years of copywriting experience, primarily in paid social and direct response
• Deep understanding of direct response copywriting principles
• A portfolio showcasing paid social performance work and UGC/influencer scripts
• Experience writing for short-form video formats across platforms like Meta, TikTok, and YouTube
• Strong analytical skills and comfort with performance dashboards