Senior Paid Social Strategist

Job Summary

Leading the paid social media advertising initiatives, the full-time Senior Paid Social Strategist will develop and implement strategies, manage campaigns across multiple platforms, and ensure effective client communication in a remote setting.

Key responsibilities

• Collaborate with clients to create comprehensive paid social media strategies aligned with campaign objectives and budgets
• Oversee the setup, management, and optimization of paid social media campaigns across various platforms, utilizing advanced audience targeting techniques
• Monitor and analyze campaign performance, providing strategic insights and recommendations for continuous improvement

Required qualifications

• 5+ years of experience in paid media advertising, with a focus on enterprise-level businesses
• Bachelor's degree in Marketing, Advertising, Business, or a related field
• Proficiency in Meta Ads Manager, TikTok, LinkedIn, Pinterest, and Google Analytics
• Strong analytical skills and experience with data analysis tools
• Certification in social media advertising platforms (e.g., Facebook Blueprint, TikTok Academy) is a plus