Senior Performance Marketing Manager

Job Summary

A company is looking for a Senior Performance Marketing Manager to drive paid acquisition strategies across various platforms.

Key Responsibilities

• Drive measurable pipeline contribution from paid channels and optimize for revenue impact
• Own end-to-end strategy for paid media across multiple platforms and manage external agency performance
• Align paid media initiatives with cross-functional teams to support overall marketing goals

Required Qualifications, Training, and Education

• 6+ years of B2B paid media or performance marketing experience
• Proven ability to connect paid media performance to pipeline and revenue growth
• Experience in building and scaling ABM-style paid media programs
• Strong understanding of Salesforce campaign structure and multi-touch attribution models
• Experience managing agencies and setting performance KPIs