Senior Performance Marketing Manager

Job Summary

A company is looking for a Senior Performance Marketing Manager to deploy advertising budget and hit acquisition goals for members at all parts of the funnel.

Key Responsibilities:

• Manage and execute customer acquisition and retention campaigns across multiple channels
• Optimize and scale existing campaigns while exploring new channels and growth tactics
• Allocate marketing budgets, analyze ROI, and deliver reporting on campaign performance

Required Qualifications:

• 4-5 years of experience managing paid campaign budgets on Facebook and Instagram
• Proficient understanding of omni-channel marketing strategies
• Data-centric approach and experience in A/B testing and optimization
• Comprehensive knowledge of Google Analytics 4
• Results-focused mindset and stellar communication skills