Senior Performance Marketing Specialist

Job Summary

Detail-obsessed and experienced in performance marketing, the Senior Performance Marketing Specialist will manage the strategy, quality, and performance of paid acquisition efforts across various digital channels in a remote, full-time capacity.

Key responsibilities

• Serve as the primary contact for agency partners, ensuring accountability and quality assurance for paid search, video, and social campaigns
• Develop and oversee paid search and paid social strategies, managing significant monthly budgets while meeting aggressive growth targets
• Build reporting dashboards and deliver insights to stakeholders, translating complex data into actionable narratives

Required qualifications

• 5-8 years of performance marketing experience with deep expertise in SEM and paid search platforms
• Agency background with experience managing multiple accounts and understanding agency dynamics
• Meticulous attention to detail with a proven ability to manage and QA agency partners
• Track record of managing substantial paid media budgets with clear performance outcomes
• Strong analytical skills and experience with data visualization tools such as Google Analytics or Tableau