Senior Performance Marketing Specialist

Job Summary

Detail-oriented and experienced in performance marketing, the full-time Senior Performance Marketing Specialist will manage paid acquisition strategies across multiple channels, ensuring high-quality execution and performance while working remotely in the United States.

Key responsibilities

• Serve as the primary contact for agency partners, ensuring accountability and quality assurance for paid search, video, social, and programmatic campaigns
• Develop and oversee paid search and social strategies, managing significant budgets and optimizing for efficiency metrics
• Build reporting dashboards and provide performance insights to stakeholders, translating complex data into actionable narratives

Required qualifications

• 5-8 years of performance marketing experience with a strong focus on SEM and paid search platforms
• Agency background with experience managing multiple accounts and understanding the demands of agency life
• Meticulous attention to detail and proven ability to manage and QA agency partners effectively
• Experience managing substantial paid media budgets with clear performance outcomes
• Strong analytical skills and familiarity with data visualization tools like Google Analytics or Tableau