Senior PPC Specialist
Job Summary
Owning the Google Ads strategy and execution, the full-time Senior PPC Specialist will manage campaigns for a U.S.-based home services marketing agency, focusing on Google Ads and Local Services Ads, while working remotely from Latin America.
Key responsibilities
- Oversee end-to-end Google Ads strategy and execution, including search, display, and shopping campaigns
- Manage Google Local Services Ads profiles, including budget management, lead quality monitoring, and compliance
- Build and manage Meta Ads campaigns to complement the Google-led strategy and conduct A/B testing for optimization
Required qualifications
- 5+ years of hands-on paid search experience with a focus on strategy
- Proven experience managing Google Ads, including Search, Display, and Shopping
- Direct experience with Google Local Services Ads for local service businesses
- Strong track record of improving ROAS and lowering cost per lead
- Currently based in Latin America
Complete Job Description
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