Senior Product Manager

Job Summary

Leading the evolution of Greenlight.com, the full-time Senior Product Manager will own the website's product strategy, oversee a major redesign, and collaborate with cross-functional teams to enhance user engagement and conversion rates.

Key responsibilities

• Own the website product strategy, vision, and prioritized roadmap in partnership with Marketing, Brand, Engineering, Design, and Analytics
• Design and execute A/B and multivariate testing strategies across marketing pages, signup flows, onboarding, and upsell experiences
• Develop and lead the full-funnel Conversion Rate Optimization (CRO) roadmap, monitoring key performance indicators and reporting progress to leadership

Required qualifications

• 6-8+ years of product management experience, with at least 3 years owning a consumer-facing website in fintech or high-growth B2C companies
• Specialization in Conversion Rate Optimization (CRO) and product growth roles
• Hands-on experience with Contentful and managing large experimentation backlogs
• Proven track record of experiment-driven conversion improvements across acquisition or onboarding funnels
• Strong technical background with basic web and front-end technologies, as well as MarTech stack management experience