Senior Product Marketing Lead

Job Summary

A company is looking for a Senior Product Marketing Lead for Retail Hardware.

Key Responsibilities

• Analyze merchant feedback and competitive landscape to identify positioning opportunities for hardware products
• Develop compelling product narratives and lead go-to-market strategies for hardware launches
• Create merchant-centric content and enable commercial teams with relevant materials and frameworks

Required Qualifications

• 8+ years of product marketing experience, with 3+ years focused on hardware products in retail technology
• Proficiency in creating compelling narratives and actionable messaging
• Proven success in leading complex product launches with measurable business impact
• Experience in developing strategies that drive merchant retention and feature adoption
• Ability to collaborate effectively with cross-functional teams without direct authority