Senior Product Marketing Lead

Job Summary

A company is looking for a Senior Product Marketing Lead for Retail Hardware.

Key Responsibilities

• Analyze merchant feedback and competitive landscape to identify strategy and positioning opportunities
• Develop product narratives and go-to-market strategies for hardware launches
• Create merchant-centric content and enable commercial teams with relevant materials

Required Qualifications

• 8+ years of product marketing experience, with 3+ years focused on hardware products
• Proficiency in creating compelling narratives and actionable messaging
• Proven success in leading complex product launches with measurable impact
• Experience in developing programs that drive merchant retention and feature adoption
• Ability to collaborate with cross-functional teams without direct authority