Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager to shape the pro strategy and enhance the platform's value for larger pros.

Key Responsibilities

• Develop a deep understanding of pro needs and market trends to influence product strategy and positioning
• Create and communicate value propositions for integration products, driving adoption through effective messaging
• Collaborate with cross-functional teams to launch features and ensure consistent education for pros on the platform

Required Qualifications

• 6+ years of product marketing experience, preferably in B2B and B2C environments
• Experience marketing complex technical products, including APIs and integrations
• Strong strategic and reasoning abilities with expertise in market research and competitive analysis
• End-to-end go-to-market expertise, from insight generation to performance measurement
• Adept at fostering collaboration and building relationships across teams