Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager, IT Audiences.

Key Responsibilities

• Develop and execute the go-to-market strategy for IT audiences, addressing their challenges around governance, security, and operational efficiency
• Create compelling narratives and targeted content to drive platform adoption and shape the IT buyer journey
• Lead governance-focused initiatives by collaborating with product management to enhance IT oversight and security features

Required Qualifications

• 5+ years of experience in product marketing, specifically targeting enterprise IT audiences
• Proven experience marketing to CIOs, IT directors, and their teams, preferably in a SaaS context
• Strong understanding of IT challenges related to governance, security, and scalability
• Ability to create clear value propositions for both technical and non-technical audiences
• Results-driven with a focus on metrics to evaluate the effectiveness of marketing initiatives