Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Manager, Product Marketing.

Key Responsibilities

• Develop and execute comprehensive go-to-market strategies for new products and initiatives
• Define and evolve product positioning, messaging, and value propositions based on customer insights
• Lead research efforts to understand market dynamics and equip sales teams with necessary tools and content

Required Qualifications

• 8+ years of product marketing experience in B2B environments, preferably SaaS or tech
• Proven track record of working with B2B revenue/sales teams to drive business outcomes
• Strong analytical and strategic thinking skills, using data to inform decisions
• Deep understanding of B2B buyer journeys and customer lifecycle marketing
• Bachelor's degree in Marketing, Business, Communications, or related field