Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager to shape product communication and market positioning.

Key Responsibilities

• Develop segment positioning and messaging for various healthcare customer segments
• Lead product narrative creation and end-to-end launch execution
• Conduct market research and maintain competitive intelligence to refine messaging and positioning

Required Qualifications

• 5-8+ years in product marketing or go-to-market strategy, preferably in SaaS or healthtech
• Experience in leading full go-to-market cycles and creating compelling product narratives
• Strong research skills, including customer interviews and competitive analysis
• Ability to work autonomously and collaboratively across various teams
• Alignment with the mission to advance health equity