Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager to drive go-to-market excellence for their Digital Asset Management platform.

Key Responsibilities

• Craft and refine product messaging that differentiates the platform and communicates value
• Partner cross-functionally to plan and execute go-to-market campaigns for product releases
• Develop sales enablement tools and conduct market research to inform strategy and messaging

Required Qualifications

• Bachelor's degree
• 5+ years of product marketing experience, preferably in a sales-led growth environment
• Experience in B2B SaaS, with a preference for DAM or related enterprise software
• Proven track record in messaging development and executing product launches
• Data-driven mindset with experience in competitive analysis and market intelligence