Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager to drive go-to-market strategies and product positioning in the data and identity sector.

Key Responsibilities

• Conduct market intelligence and competitor analysis to gather actionable insights
• Lead product positioning, pricing strategy, and develop sales enablement tools
• Create high-impact marketing content and execute go-to-market strategies for product launches

Required Qualifications

• 7+ years of experience in product marketing or business analytics in a SaaS environment
• Bachelor's degree in Marketing, Business, Communications, Data Analytics, or related field; MBA is a plus
• Strong understanding of data enrichment, identity resolution, and compliance-driven environments
• Experience with marketing platforms such as Snowflake or AWS
• Proven track record of successful product launches and data-driven decision-making