Senior Product Marketing Manager
Job Summary
A company is looking for a Senior Product Marketing Manager to lead product positioning, messaging, and launches while leveraging AI tools for enhanced market impact.
Key Responsibilities
- Own platform messaging and positioning, developing narratives for enterprise insurance carriers
- Lead go-to-market strategies for product launches, coordinating across Product, Sales, and Marketing
- Build and maintain a high-quality sales enablement library and conduct customer and market research
Required Qualifications
- Product marketing experience in B2B SaaS or enterprise technology at a senior level
- Strong storytelling ability to communicate complex technical platforms effectively
- Proven experience in building sales enablement materials and collaborating with sales teams
- Curiosity and research-driven mindset, utilizing AI tools for market insights
- Experience in fintech, insurtech, or platform businesses is a strong plus
COMPLETE JOB DESCRIPTION
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