Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager to drive product strategy and adoption across B2C and B2B experiences.

Key Responsibilities

• Define the Product Marketing function, including positioning frameworks and go-to-market processes
• Partner with Research and Analytics teams to synthesize insights into opportunities for product and business growth
• Lead end-to-end go-to-market strategy and execution for product launches, ensuring clear messaging and alignment across teams

Required Qualifications

• 8+ years in Product Marketing or a closely related role
• Experience in ambiguous or early-stage environments with a strong focus on both strategy and execution
• Ability to translate customer and market insights into clear product positioning and messaging
• Experience working cross-functionally with Product, Marketing, and other teams
• Analytical mindset with a focus on using data to inform decisions and improve outcomes