Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager, Consumer Growth Marketing.

Key Responsibilities

• Lead engagement strategies for user retention and re-engagement across core growth channels
• Measure campaign performance and collaborate with teams to analyze and optimize results
• Develop and execute cross-sell strategies and growth experiments to enhance user engagement and revenue

Required Qualifications

• 7-10 years of experience in growth marketing or lifecycle marketing
• Proven experience in building and optimizing lifecycle programs across various channels
• Hands-on experience with marketing platforms for campaign execution and audience segmentation
• Bachelor's degree in Marketing, Business, Communications, or a related field
• Experience or enthusiasm for applying AI solutions in growth marketing