Senior Product Marketing Manager

Job Summary

A company is looking for a Sr. Product Marketing Manager, Go-To-Market.

Key Responsibilities

• Lead development of integrated, full-funnel go-to-market strategies aligned to product roadmap and commercial objectives
• Translate product innovation into differentiated positioning, messaging frameworks, and campaign narratives
• Manage and develop 1-2 Product Marketing Specialists, fostering a culture of accountability and analytical rigor

Required Qualifications

• 5+ years of marketing experience, preferably in product marketing, go-to-market, or demand generation
• Experience leading cross-channel campaigns across paid, earned, and owned media
• Demonstrated ability to drive measurable commercial outcomes such as pipeline and adoption
• Experience managing and developing direct reports
• Strong strategic planning and performance analysis skills