Senior Product Marketing Manager

Job Summary

Senior Product Marketing Manager, responsible for driving go-to-market strategy and execution for the Acquisition product area in a full-time, hybrid role.

Key Responsibilities

• Define and execute go-to-market strategy, including segmentation and cross-functional alignment
• Lead launch planning and ensure effective positioning and messaging for product features
• Measure GTM effectiveness and lead iterative improvements to strategy and execution

Required Qualifications

• Bachelor's degree required
• 5-7 years of product marketing experience in B2B and/or B2C environments
• Strong strategic thinking with the ability to translate insights into clear GTM plans
• Experience in sports tech or consumer subscription products is preferred
• Comfortable operating in ambiguous environments and building structure in evolving product areas