Senior Product Marketing Manager

Job Summary

Leading the go-to-market strategy for stablecoin and payments infrastructure products, the full-time Senior Product Marketing Manager will drive adoption and messaging while collaborating with cross-functional teams in a remote environment.

Key Responsibilities

• Lead end-to-end GTM strategies for product launches, collaborating with various teams to define goals and track performance
• Develop high-impact sales enablement materials and run sessions to enhance product knowledge among sales teams
• Own product positioning and messaging, ensuring consistency across all marketing channels and materials

Required Qualifications

• 5 - 8+ years in product marketing, preferably in crypto, stablecoin, digital assets, or payment infrastructure
• Demonstrated experience marketing to institutional or enterprise buyers in the financial services sector
• Proven track record of executing GTM strategies for financial infrastructure products
• Strong understanding of the fintech and crypto competitive landscape
• Bachelor's degree in Marketing, Business, Economics, or a related field; MBA is a plus