Senior Product Marketing Manager

Job Summary

Leading new product go-to-market strategies, the full-time contract Senior Product Marketing Manager will maximize buyer lifetime value and collaborate cross-functionally to enhance product delivery and engagement in a remote setting.

Key responsibilities

• Develop and execute product activation and go-to-market strategies for new features and experiences
• Collaborate with cross-functional teams to articulate customer value and ensure alignment with marketing strategies
• Utilize quantitative and qualitative research to inform marketing strategies and drive product marketing campaigns

Required qualifications

• 4+ years of experience in consumer product marketing and/or consulting
• Strong command of quantitative and qualitative user research methods
• Experience with growth marketing tactics and B2C consumer product teams
• Proven track record of driving growth through effective product marketing strategies
• Familiarity with ecommerce sales and promotional strategies is a plus