Senior Product Marketing Manager

Job Summary

To support a growing mental health practice, the full-time Senior Product Marketing Manager will drive end-to-end launch planning and execution for patient-facing products, represent the voice of the patient through market research, and collaborate cross-functionally to enhance patient experiences in a remote environment.

Key responsibilities

• Drive end-to-end launch planning and execution for new product features and clinical service offerings
• Conduct and synthesize quantitative and qualitative research to represent the voice of the patient across marketing and product strategies
• Collaborate with cross-functional teams to optimize patient journeys and integrate patient-focused initiatives into marketing campaigns

Required qualifications

• 4-6+ years in product marketing or consumer marketing roles, preferably in health tech or high-growth consumer technology
• Deep expertise in go-to-market strategy, product positioning, and messaging development
• Strong market and audience research skills with the ability to represent patient insights across the business
• Exceptional storytelling abilities to distill complex topics into clear, consumer-friendly messages
• Bachelor's degree required; Master's degree preferred