Senior Product Marketing Manager
Job Summary
To drive strategic market positioning and sales enablement, the fully remote Senior Product Marketing Manager will develop messaging frameworks, oversee competitive intelligence, and produce sales materials for a suite of environmental monitoring products.
Key responsibilities
- Develop and maintain positioning and messaging frameworks that translate technical capabilities into buyer-relevant value propositions
- Own competitive intelligence by monitoring industry developments and synthesizing findings into actionable briefs for sales teams
- Plan and execute product launches, coordinating with Product, Sales, and Marketing to ensure impactful market introductions
Required qualifications
- Bachelor's degree required; MBA or equivalent experience preferred
- 8+ years of total experience, with at least 4 years in B2B product marketing, preferably in data, software, or technology sectors
- Experience in environmental monitoring, weather, geospatial, or related data or technology fields is strongly preferred
- Demonstrated ability to create effective positioning frameworks and sales enablement materials
- Practical fluency with AI tools for research, content development, and competitive analysis
Complete Job Description
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