Senior Product Marketing Manager
Job Summary
Owning the positioning and competitive intelligence for a global suite of environmental monitoring products, the fully remote Senior Product Marketing Manager will develop messaging frameworks, produce sales enablement materials, and lead product launches while collaborating closely with Product, Sales, and Marketing teams.
Key responsibilities
- Develop and maintain positioning and messaging frameworks that translate technical capabilities into buyer-relevant value propositions
- Own competitive intelligence by monitoring competitor activities and synthesizing findings into actionable briefs for sales enablement
- Plan and execute product launches, coordinating across teams to ensure impactful market introductions and training for sales and support teams
Required qualifications
- Bachelor's degree required; MBA or equivalent experience preferred
- 8+ years of total experience, with at least 4 years in B2B product marketing, ideally in data, software, or technology sectors
- Experience in environmental monitoring, weather, geospatial, or related data technology is strongly preferred
- Demonstrated ability to create effective positioning frameworks and sales enablement materials
- Practical fluency with AI tools for research, content development, and competitive analysis
Complete Job Description
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