Senior Product Marketing Manager
Job Summary
Experienced marketers will find a full-time remote opportunity as a Senior Product Marketing Manager, responsible for developing go-to-market strategies, conducting market research, and shaping product positioning for ArcSite's offerings.
Key Responsibilities:
- Set positioning and messaging strategy for ArcSite's product portfolio across various audiences
- Own and lead go-to-market strategy for major product launches and new market opportunities
- Conduct market and customer research to translate insights into actionable recommendations
Required Qualifications:
- 6-8+ years of experience in B2B SaaS product marketing with a focus on go-to-market initiatives
- Proven ability to develop strategic frameworks for ambiguous market and product questions
- Experience influencing pricing and packaging strategy using customer and market data
- Strong background in conducting market research and translating findings into product recommendations
- Experience partnering with Product leadership on strategy and customer needs
Complete Job Description
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