Senior Revenue Marketing Manager

Job Summary

Reporting to the Head of Marketing, the full-time Senior Revenue Marketing Manager will build and manage demand generation and account-based marketing strategies to acquire new mid-market and enterprise accounts while enhancing lifecycle marketing for existing clients, all within a remote work environment.

Key responsibilities

• Own demand generation and ABM strategy for acquiring new mid-market and enterprise accounts, overseeing campaign execution
• Build and run lifecycle marketing initiatives to grow and retain existing accounts, collaborating closely with customer success and sales teams
• Lead the events team, ensuring event programs are directly connected to pipeline outcomes and hiring to structure the growth marketing team

Required qualifications

• Bachelor's degree in marketing, business, or a related field, or equivalent experience
• 8+ years of experience in B2B SaaS demand generation, ABM, or growth marketing with direct ownership of pipeline and revenue targets
• Strong cross-functional operating skills, building trust and alignment with sales, customer success, RevOps, and finance
• Direct experience selling into mid-market and enterprise accounts, with a comprehensive understanding of both demand generation and lifecycle marketing
• Proficiency in marketing automation tools like Marketo and CRM systems such as Salesforce, with a strong advantage for SQL skills