Senior Search Engine Marketing Specialist

Job Summary

A company is looking for a Senior Search Engine Marketing Specialist with 5-7 years of experience managing complex SEM programs.

Key Responsibilities

• Manage complex SEM campaigns across various platforms including Google Ads and Bing Ads
• Analyze program performance data to provide actionable insights and improve ROI
• Collaborate with cross-functional teams to execute an integrated marketing approach

Required Qualifications

• 5-7 years of experience managing significant SEM programs with proven success
• Strong proficiency in Google Ads, Microsoft Ads, and analytics platforms
• Passion for data analytics and experience with analytics tools like Google Analytics
• Comfortable adopting and testing emerging technologies, especially AI-driven solutions
• Demonstrated experience with other paid channels optimized toward program goals