Senior Segment Marketing Manager

Location: Remote
Compensation: Salary
Staff Reviewed: Tue, Jun 11, 2024
This job expires in: 19 days

Job Summary

A company is looking for a Senior Segment Marketing Manager

Key Responsibilities:
  • Campaign Execution: Develop and run multi-touch, multi-channel campaigns to generate leads and revenue for the Enterprise segment
  • ABM Strategy: Implement personalized marketing efforts for key target accounts and buying committees
  • Channel Management: Execute campaigns across various channels to optimize ROI

Qualifications:
  • 5-7 years of experience in marketing roles, focusing on demand generation and segment marketing in the Enterprise segment
  • Results-oriented with a proven track record of successful campaign execution and collaboration with sales teams
  • Experience in applying ABM strategies and utilizing marketing technologies such as Salesforce and Marketo

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