Senior SEM Manager

Job Summary

Leading paid search strategy and execution across multiple client programs, the full-time Senior SEM Manager will work remotely in EST hours, managing campaign planning, optimization, and team development to drive measurable demand and revenue impact.

Key responsibilities

• Lead SEM strategy and execution for client accounts, primarily using Google Ads and Microsoft Ads
• Translate client business objectives into paid search strategies, campaign plans, and measurable KPIs
• Oversee campaign architecture, optimization, and budget management to achieve performance targets

Required qualifications

• 5+ years of SEM/paid search experience managing complex campaigns and multiple client accounts
• Demonstrated B2B SEM experience with a focus on optimizing for leads, pipeline, and revenue outcomes
• Advanced expertise in Google Ads and Microsoft Ads, including campaign structure and optimization strategies
• Strong analytical skills with experience in conversion tracking, attribution, and performance measurement
• Experience mentoring and managing junior SEM team members in an agency or client-service environment