Senior Social Media Analyst

Job Summary

A company is looking for a Sr. Social Media Analyst to lead the growth and enhancement of influencer and social media programs for a major retail client.

Key Responsibilities

• Design measurement frameworks and ensure they inform future business decisions
• Analyze social audits and influencer performance data to provide actionable insights
• Monitor brand reputation and sentiment in real-time, flagging potential crises

Required Qualifications

• Strong background in influencer and social media analytics
• Experience with social media measurement tools and frameworks
• Ability to create visually compelling reports and presentations
• Familiarity with AI tools for content evaluation and trend detection
• Experience in vendor management and onboarding new social measurement tools