Senior Social Media Manager

Job Summary

Architecting a comprehensive social media strategy, the full-time Senior Social Media Manager will oversee Airtable's social presence across LinkedIn, Instagram, TikTok, and X, creating channel-specific approaches and optimizing workflows using AI.

Key responsibilities

• Design and own an overarching social media strategy with distinct, channel-specific approaches
• Plan, create, schedule, and publish high-quality content across all social channels while maintaining brand voice
• Track, analyze, and report on key performance metrics to drive ongoing content optimization

Required qualifications

• 5-7 years of professional experience in social media marketing, preferably in a B2B or tech environment
• Proven ability to develop overarching social strategies with differentiated, channel-specific approaches
• Deep curiosity and experimental approach to AI tools and their integration into workflows
• Strong copywriting and content production skills across various formats
• Proficiency in social media management and analytics platforms