Senior Web Designer

Job Summary

Leading website design and conversion rate optimization efforts, the full-time Senior Web Designer will create digital experiences to enhance customer acquisition and free-to-paid conversion for churches, all while working remotely.

Key responsibilities

• Own and execute the conversion rate optimization (CRO) program, developing a roadmap of experiments based on analytics and user research
• Design responsive web pages and maintain design systems, ensuring consistency across branding and user experience
• Analyze website performance and user behavior using Google Analytics 4, implementing tracking and identifying optimization opportunities

Required qualifications

• 5+ years of experience in designing and optimizing marketing websites for SaaS or B2B organizations
• Proven success in improving conversion rates through experimentation, with a portfolio showcasing measurable results
• Strong proficiency in Google Analytics 4 and Google Tag Manager for conversion tracking
• Advanced skills in Figma, including design systems and responsive design
• Experience building marketing pages in Webflow or similar CMS platforms