Senior Web Strategist

Job Summary

A company is looking for a Sr. Web Strategist responsible for executing and optimizing web strategy to support growth and conversion.

Key Responsibilities

• Execute web strategy across priority pages, journeys, and experiences
• Manage website performance and optimize for pipeline growth
• Map and optimize customer journeys, identifying friction points and misalignments

Required Qualifications

• 4-6+ years of experience in web strategy, digital marketing, or growth optimization
• Experience running experiments and analyzing performance data
• Familiarity with AI-powered marketing tools and modern web platforms
• Strong project management and cross-functional collaboration skills
• Comfortable owning execution and making recommendations with guidance