SEO Outreach Specialist

Job Summary

A company is looking for an SEO Outreach Specialist who will manage link building campaigns and outreach strategies for various clients.

Key Responsibilities

• Audit, strategize, and execute link building campaigns while monitoring and reporting on their effectiveness
• Identify and qualify bloggers for outreach, set up automation, and manage communications to build relationships
• Collaborate with the content team to create linkable assets and assist with other SEO tasks like citation building and keyword research

Required Qualifications

• Minimum 2 years of experience in manual outreach/link building within a digital marketing agency
• University degree in Marketing, Journalism, Communications, IT, or a related field
• In-depth knowledge of off-page SEO optimization and digital PR
• Experience with outreach software such as Outreach.io, NinjaOutreach, BuzzStream, or Pitchbox is preferred
• Public Relations (PR) experience is a plus