Shopper Insights Lead

Job Summary

As the Shopper Insights Lead for the Meat, Cheese, Coffee & Snacking portfolio, this full-time remote position will manage shopper-centric growth strategies, serve as the primary insights partner to business unit leadership, and drive competitive advantage through actionable insights across multiple categories and brands.

Key Responsibilities

• Serve as the shopper insights leader for the Meat, Cheese, Coffee & Snacking business unit, shaping annual operating plans and growth strategies
• Translate shopper insights into actionable strategies that improve household penetration, purchase frequency, and loyalty across categories
• Design and lead quantitative and qualitative research to address strategic business questions and develop predictive insights for future strategies

Required Qualifications

• Bachelor's degree in Marketing, Business, Behavioral Science, Statistics, or a related field
• 10-12+ years of experience in shopper insights, consumer insights, or related CPG roles
• Strong experience in food & beverage, particularly in meat, cheese, coffee, and snacking categories
• Demonstrated ability to influence senior executives and shape enterprise-level strategy
• Deep expertise in qualitative and quantitative research and advanced analytics