Social Media and Communications Lead

Job Summary

Leading the development and execution of social media strategy, the full-time Principal, Social Media and Communications Lead will manage Redpanda's social media presence across various platforms, create original content, and engage with the community to enhance brand authority and visibility in a remote environment.

Key responsibilities

• Develop and implement a communications framework, including narrative pillars and messaging for key executives
• Manage day-to-day social media activities across LinkedIn, X, Reddit, and other channels, focusing on measurable improvements in web presence
• Track and report on social performance metrics to refine strategy and drive engagement

Required qualifications

• 5+ years of social media management experience, preferably in a B2B tech or developer tools environment
• Strong copywriting skills with the ability to adapt tone for different channels while maintaining brand voice
• Familiarity with social analytics tools and a data-informed approach to content strategy
• Ability to understand technical subject matter related to Redpanda's offerings
• Experience working cross-functionally and managing multiple priorities