Social Media Lead

Job Summary

A company is looking for a Social Media Lead to define and execute content strategy across social media channels for multiple plastic surgery practices in the United States.

Key Responsibilities

• Execute a cohesive content strategy across Instagram, Facebook, and TikTok aligned with brand voice and campaign goals
• Develop and manage the content calendar, including planning, briefing, writing, scheduling, and optimizing content
• Monitor channel performance and translate data into actionable insights for continuous improvement

Required Qualifications

• 5+ years of experience in social media content strategy or marketing, preferably within a SaaS or health-focused brand
• Demonstrated expertise in managing brand presence on Instagram, Facebook, and TikTok
• Hands-on experience with planning and executing email marketing campaigns
• Experience in short-form video content creation for platforms like TikTok and Instagram Reels
• Highly organized self-starter capable of managing multiple projects in a fast-paced environment