Social Media Manager

Job Summary

Owning the organic social channels and paid social programs, the full-time Social Media Manager will elevate social media literacy across the marketing organization, create compelling content, and run data-driven campaigns while collaborating with various teams in a hybrid work environment.

Key responsibilities

• Manage and maintain the content calendar for multiple social media platforms, ensuring alignment with campaigns and brand messaging
• Develop and execute paid social strategies, optimizing campaigns to achieve go-to-market goals
• Oversee the employee advocacy program, driving participation and tracking performance metrics

Required qualifications

• Minimum of 7 years of B2B social media experience, including organic, paid, and advocacy channels
• Proven track record managing social accounts and paid campaigns across major platforms
• Hands-on experience with employee advocacy programs, preferably using Oktopost
• Proficient in Google Analytics and social analytics platforms for performance reporting
• Bachelor's Degree in Marketing, Communications, Journalism, or a related field